The role of brain science in marketing?

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sathish
Posts: 82
Joined: Thu Jun 15, 2017 6:05 am

The role of brain science in marketing?

Post by sathish » Sun Jul 23, 2017 12:47 pm

I am still unclear in understanding the role of the emotional unconscious in customers decision-making proces.
Is it that much important that I need to care about?

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